Jaap Bloem is a senior analyst at VINT, Sogeti Group’s New Technology Research Institute. Menno van Doorn is a CEO at VINT, Sogeti Group’s New Technology Research Institute. Sander Duivestein is a senior analyst at VINT, Sogeti Group’s New Technology Research Institute.

A few months ago these three men wrote a book on the evolution of media: Me the Media. Past, Present and Future of the Third Media Revolution investigates the exciting development of web based media. It envisages a future of hyper-individualization, of ICTainment on top of ICTechnology, and of meaningful web conversations between organizations, customers and employees.

I bought the book and start reading a few weeks ago. I must say that I found it very interesting. They wrote about how media evolved over time. And I don’t mean that they wrote some kind of history book. They tell about great happenings in the past and connect those thing to the present. They talk about how mankind is connecting more and more to the internet. They tell about how web logs work in (dis)advantage to large organizations and what this development will bring us in the future.
It’s a nice book about IT and media with a little philosophical sauce poured over it.

More info? Go to http://methemedia.com

The book is also available in English.