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improv everywere

I wrote about ‘crowd fun’ earlier. Well, remember the people that were pretending to be frozen in Grand Central Station, NY? That was Improv Everywere, a group of very devoted ‘agents’ that are called and mailed once in a while to do something silly on a big scale. I know I would subscribe if I lived in the neighbourhood. They thought of something new this time, a mirror subway build out of identitical twins. Very funny. Check it out.

It should be a matter of time before someone makes them an offer for some kind of advertising campaign.

07.14.08
Jeroen
Comments

Rowan 2 years ago

Next generation Guerilla advertising! Not only using urban objects but also the people around or in it!

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